Content has always been our business – for more than 20 years

A spectre is haunting the world of communications – the spectre of “content marketing”. It is said to be a new concept that emanated from the minds of advertising and social media gurus who found out that it is essential to provide content that people are interested in. We have always known this.

Media Relations

Content journalists like to use as a basis for their daily work.
Read more ...

Publications

Content for employees who love to read their employee magazines.
Read more ...

Online

Content for consumers who click the link because we made them do so.
Read more ...

Stacks Image 5751

You have a great product. We will make it interesting to the public.

Let's be honest, very few products or companies really are unique. In most cases, your CEO is no Steve Jobs, nor are your products as innovative as the iPhone.
But there still is a lot of room for appealing stories. It's our job to dig for those stories, transport them to the right media and make sure your company gets the attention it deserves. It works. Honestly!

For example: RoboForm
Promoting a me-too product on a small budget

Password managing programmes are as numerous as fish in the sea – and most of them are for free. What can we do to make people talk about RoboForm?
We keep telling new stories and creating occasions to talk about them.
Stacks Image 5758
The Worst Password Sins
Germany's largest regional newspaper warns about careless use of passwords.
Read the article ...
Stacks Image 5759
Did your e-mail accounts get hacked?
An online portal for senior citizens recommends password managers.
Read the article ...
Stacks Image 5760
Children and the Internet: You had better check what they are up to
swissdaddy.ch, a website for fathers on using password managers for youth protection.
Read the article ...
Stacks Image 5769
The Best Password Managers
ChannelPartner compares several password management softwares.
Read the article ...
Stacks Image 5770
Password managers provide for security with comfort
An office management magazine writes about the benefits of password managers.
Read the article ...
Stacks Image 5771
Security in Cyberspace
ComputerPartner gives general advice for online security and
refers to password managers.
Read the article ...

There is a story also in your business

Targeted media relations increase brand visibility and strengthen your company image. B2B or B2C – we know the right way to communicate your message to the right media. Just send us an e-mail or call us.
Stacks Image 5791

To Print or Not to Print – Is this really the question?

Is there still a need for print media? Our answer to this question is both yes and no. In some cases, print has become dispensable, while in other cases it is more important than ever. And sometimes success is a matter of finding the right combination of print and App.

Everything online? This is how we find the answer:

Target Group

At first we ask rather obvious questions:
  • What are the reading habits of you target group?
  • Where and under which circumstances do you wish to address them?
  • What kind of equipment are they using?

Content

A financial analyst wants to see the business indicators – immediately and online. The employees' partner on the other hand only learns the latest company news from the magazine lying on the living room table. All forms of content call for different means of distribution.

Competition

Whether on the office grapevine in internal communications, social networks, newspapers, magazines, TV or radio – your publications always have to face stiff competition.

An unbiased competitive analysis often leads to surprising insights.

Win awards with your publication

Design and concept of magazines require specialised expertise. Over many years, we have gained a lot of experience in this field – including conversion into user-friendly applications for PCs, tablets and smartphones. Just send us an e-mail or call us.
Stacks Image 5851

The challenge Multi Devices –
Anywhere, Any Time, Any Device

Mobile first, that's the requirement for every online presence these days. But this doesn't mean that you have to develop an app to be present on your customers' devices.

Sometimes, it doesn't have to be an app.

The fastest and most economic way to bring your message to mobile devices is a responsive website that automatically adapts itself to any display.
If you want to see how it looks like, just try the website of our service vor-ort-foto.de.

Benefits

  • easy to build
  • need only to provide content once
  • easy to use on any device.

... and if it does – think hard

Competition is tough. Only 25 % of all the Apps are used more than ten times after installation. The rest being lost on the back pages of your display.

Cooperation with experienced developers

To make an App successful, the user has to obtain some additional benefits. We are working with experienced developers who know how to do this.
Stacks Image 5861

Profit from our experience

When it comes to adapting content to different devices, you have to take care of the details. We know the traps and speak the language of IT experts to find the right solution for you business. Just send us an e-mail or call us.

Get in touch with us:

ECCO Düsseldorf
EC Public Relations GmbH
Klopstockstr. 14
40237 Düsseldorf
Germany

+49 211 23 94 49-0
info@ecco-duesseldorf.de

Commercial Registry
AG Düsseldorf HRB 52687
Managing Director: Lutz Cleffmann
Ort auswählen
ECCO Düsseldorf
Klopstockstr. 14, 40237 Düsseldorf
ECCO

ECCO is a leading international network of 32 PR agencies covering 40 countries around the globe.
Read more ...